A clearer path from search visibility to business growth. Check your website, free ↗

Gavek specialist services

AI search visibility & GEO

Build a defensible approach to AI discovery: meaningful prompts, reliable evidence and content that answers real questions.

Scoped work · agreed deliverables · no ranking guarantees

What a useful scope includes

Know what the work
is meant to change.

AI answers can vary by wording, time, product, location, account context, and model behaviour. A brand mention does not establish endorsement, accuracy, or customer impact. For Google's AI search features, established search fundamentals remain relevant; there is no guaranteed inclusion formula.

01

A relevant prompt and audience-question framework

Define a small prompt set from real customer decisions. Group informational, comparison, and selection questions separately. Record language, market, product, date, and observable settings so later checks can be compared meaningfully.

02

Citation, entity and content-readiness review

Capture the answer, visible sources, and the distinction between an unlinked mention and a cited page. Check whether statements about the business are correct. Repeat representative observations before describing a pattern as a trend.

03

Repeatable observations with limitations documented

Improve the underlying resource: direct explanations, original evidence, accurate business details, clear ownership, and accessible pages. Add useful structure for readers, and maintain consistency between visible content and any structured data.

Before we begin

A clear brief.
A shared definition of done.

We need your website, target audience, priority market and business goal. Access requirements, third-party data costs, implementation ownership, deliverables and review cadence belong in the agreement before work starts.

Tell us about your project
A sensible engagement
Agree the outcome01
Review the evidence02
Prioritise the deliverables03
Verify and hand over04

A few good questions

Clarity before you commit.

Need an answer specific to your business? Tell us what you are working on.

Ask Gavek
Is a brand mention the same as a citation?

No. A mention names the brand; a citation visibly identifies a source or page. Record them separately and verify the surrounding claim before interpreting its value.

Does Google require special GEO markup?

Google's guidance says its AI features use established SEO foundations rather than a special inclusion requirement. Eligibility and good implementation still do not guarantee that a page appears.

Your next move starts here

Make search a more useful part of your growth.

Start with your website. Leave with a clearer picture of what to improve, what to measure and where to focus next.

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