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Policies & working methods

An onboarding brief for a useful SEO partnership

Define a useful SEO partnership with a clear delivery brief, approval roles, minimum permissions, commercial assumptions and an agreed handover.

Original guide · English & Danish

A partnership should clarify who does the work, who approves it and what information may be shared. Use this onboarding brief before joining a client project. It is not an application to an established Gavek certification or reseller programme.

Define the delivery boundary

Describe the work you can own: research, technical implementation, editorial review or training. Specify dependencies on the client’s developer, analytics owner and subject expert. A shared goal does not replace responsibility for individual deliverables or approval of production changes.

Agree access and communication

Request the minimum permissions needed for the agreed task. Identify a primary contact and a route for urgent incidents. Put reporting cadence, file ownership and the handling of subcontractors into the brief before information is exchanged across organisations.

Make commercial assumptions visible

Separate discovery, implementation and ongoing support. Agree how additional requests are estimated and authorised, and what the final handover contains. Gavek service scope and pricing require a specific agreement; this page does not promise commissions, partner badges or guaranteed referrals.

Put the method to work

Illustrative example

Illustrative partnership: a content specialist drafts category guidance while the client’s developer owns template changes. The brief names the client editor as factual approver and gives the specialist access only to the draft workspace. The handover includes approved copy and remaining questions.

Your next steps

  1. State deliverables and exclusions.
  2. Name the factual and technical approvers.
  3. Agree permissions and file ownership.
  4. Set a review and handover date.

Questions & answers

Can I call myself a certified Gavek partner?

No certification is offered by this page. Any public relationship claim needs explicit agreement.

How can a collaboration start?

Send a service enquiry describing skills, intended work and responsibilities, without client secrets or passwords.

Documentation & further reading

Gavek provides focused public tools, a learning library and enquiries for separately scoped services. This article does not activate rank tracking, a backlink database, account connectors or automated CMS changes. See current availability.

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